BBA - Bachelor of
Business Administration
(título propio)
Upon the successful completion of any of EU's bachelor’s degrees, graduates have a wide array of career options and business opportunities available to them. In response to the growing demand for flexible and entrepreneurial business professionals, EU's programs are designed to foster the skills required for a successful career in the international business arena.
EU's graduates possess an international mindset, multicultural awareness and are innovative thinkers. This makes them ideal candidates for positions at large, multinational companies and dynamic, disruptive entrepreneurs ready to start their own businesses.
Career Options
The Bachelor of Business Administration (título propio) gives students a comprehensive understanding and skillset in business. Students who successfully complete may be interested in the following job positions.
Service Manager
Service managers manage an organization’s service department which is responsible for customer service relations. Their aim is to provide an excellent service to clients to establish a long-lasting sales relationship. In charge of teams, a service manager will ensure that departmental and sales goals are met and that their team members possess the necessary product and service knowledge to carry out their tasks effectively. They will also need to know industry regulations, constraints and laws for compliance. A service manager will also assist with administrative tasks and prepare reports on the levels of customer service achieved and pinpoint areas for improvement.
To succeed as a service manager, candidates should have strong written and verbal communication skills, be a problem-solver and have leadership skills.
Sales Manager
Sales managers are tasked with selling a company’s products or services. They work within the commercial department of an organization, reporting to an area manager or sales director, and are the organization’s point of contact with clients. Sales managers set targets for clients, develop new business, create and implement sales plans, coordinate with other departments to ensure timely product delivery, negotiate prices and create and implement sales actions for sell-out.
To succeed as a sales manager, candidates should have good negotiation, interpersonal, communication and numerical skills.
Product Manager
Product managers work within the marketing department of an organization. They are in charge of the marketing actions of a specific product or product line and will ensure that it meets pre-established objectives set by management within a predetermined budget. Their tasks include tracking market share, creating and implementing brand actions including promotional campaigns, reviewing market research and reporting, among others.
To succeed, a product manager will need good interpersonal skills, analytical competence, knowledge of finance as well as creativity and imagination.
Purchasing Manager
Purchasing managers are responsible for creating and executing purchasing strategies within an organization. They will source and select vendors, negotiate prices and contractual terms and conditions, make orders, track deliveries and monitor and forecast future demand levels, among others. Building trust with suppliers and clearly communicating and detailing product technical information is key for success.
The skills required to become a purchasing manager include negotiation, data collection and analysis as well as leadership.
Areas of Work
The Bachelor of Business Administration gives students a solid grounding in all major business disciplines. With this diverse skillset, graduates may work across a multitude of sectors and professional fields, some of which we list below:
The goal of quality management is to ensure the desired level of excellence is achieved in an organization. To do this, quality managers will create quality policies and determine and implement quality planning and assurance procedures. They will constantly look to improve processes, products and services for customer satisfaction, operational efficiencies and cost-effectiveness.
Consulting and advisory services provide businesses and organizations with solutions on a wide range of business matters such as inventory control, operational efficiency, quality control and growth, among others. They help companies improve their performance and achieve objectives. They work across a wide range of sectors but typically specialize in a business area or industry.
The retail sector encompasses sales outlets that sell to the end consumer rather than to corporations or government entities. They comprise both physical and online establishments. Product display, assortment, price points, promotion and store layout and design as well as location are particularly important to this sector. Given strong competition, online and instore brand activation and strong marketing campaigns are increasingly required by this sector to promote sales.
A business degree will provide graduates with the all-round business knowledge they need to successfully develop a business idea and launch it. A base understanding of all business disciplines including marketing, logistics and finance is essential for a company’s long-term success and for turning a business idea into a reality.